Just recently, The eTail event in Singapore at Marina Bay Sands was attended by the best speakers and operators from different countries. Agenda is to bring all like minded individuals to understand the fundamentals of e- commerce to drive traffic, increase conversion and develop the best mobile and social media strategies with different attendees from Lazada, Fossil, Flipkart, Recmart, Luxola, Zalora, Uber and more.
The Tribune Post and DZME 1530 Team at eTail Asia Event
The event was announce also in our radio show " Let's talk about career"under DZME 1530 with 80,000 listeners and can be watched online.
A lot of exhibitors showed their products and services and sharing the effectiveness of being in the e- commerce industries today. eTail Asia is actually the leading platform in Asia to help online retailers discover, develop and implement strategies that will help build a successful e- commerce business.
The Main conference tackled different topics and as the following and started it with the opening remarks of the CEO and co founder of Leanplum. Topics as follows;
- Accelerating your e- commerce growth strategies
- How to engage and acquire the new digital native customer with content marketing
- Unlocking new revenue streams for the e- commerce ecosystem: Opportunities for eTailers, Tetailers, 3PLs, CPGs and online sellers
- The convergence of online and offline: Creating a marketing strategy that combines the best of both to enhance your customer's experience
- Personalizing the customer journey to increase conversion
- How can you reach and acquire quality users with solid marketing strategies?
- Digital Wallet enablement
- How to personalize and reach your customers across multiple touch points to present a consistent brand image and increase turnover
- Improving customer experience on and off the website- how can you achieve higher customer satisfaction and retention.
- Rolling out the perfect mobile strategy
- Customer Loyalty: the infinite purchase path- How can you better engage with your customers beyond the final conversion?
- Creating compelling customer experience
- How to ensure that your customer is being delivered the right product at the right time
- data Journalism: The love child of big data and content marketing
- Rolling out the big mobile strategy
- Investing in end to end logistics: How can you enhance your customer's experience?
- Evaluating the long term profitability of a market with over 150 million active internet users
- Digital transformation for Nespresso: The challenge of decentralizing e- commerce operations from HQ to Markets.
The event was successful with more than 500 attendees based on our attendance. The event attracted all the leading retailers and senior level decision makers on the e- commerce industries who are really looking for knowledge and connection to enhance their business. - Mikel Yaw
------------------------------------------------------------------
Next Event: Digital Apac- Singapore
Competition amongst travel companies online is hotter than ever. As a result, they are paying close attention to how to sell more online, and how digital communications can help them to win, and retain, new customers. In this new digital environment the most successful retailers will be the ones who leverage their business intelligence to build long-lasting relationships with their customers.
This report
is designed to offer an industry benchmark on how travel companies are
responding to the expansion of travel retail online. It reveals key challenges,
strategies and priorities faced by the industry, and demonstrates some of the
solutions available. During the research phase for this report, the team behind
the Digital Travel conference surveyed senior travel retail executives across
the sector with job titles including: Vice President, Director E-Commerce, Vice
President Marketing and Director Digital Marketing.
The report
seeks to answer questions such as Travel companies’ biggest challenges in
2015; Data Analytics- is it working effectively for travel companies?; Booking
online, what is working, and what needs improvement?; How effective use of your
data could transform your travel business and much more. The rest of the report can be found on
http://digitaltravelapac.wbresearch.com/.
The
research was conducted as part of the Digital Travel APAC conference to be held 12-14 April
2016 at the Amara Sanctuary at Sentosa, Singapore.
With an attendance of over 200 senior
representatives from Asia’s APAC’s leading hotels, airlines and OTAs Digital
Travel Summit APAC is the ONLY VP and
Director level eCommerce and digital event for, focusing on how to personalise
your customer engagement, leverage data analytics, capitalise on mobile and
optimise your eCommerce platforms.
"I think you guys nailed the
content mix perfectly - I came away very impressed by the show..." comments John Caine, VP, Marketing,
Priceline.com
For more
information about the event, visit http://digitaltravelapac.wbresearch.com/ or follow @digitaltravelap
The
conference is supported by companies like Accenture, AccorHotels, ADARA, Adara
Media, Adlift, AdLift, Inc., Adobe, Agoda, Air Asia, Air Mauritius, Air New
Zealand, AirAsia Berhad, Airbnb, Appier, AppsFlyer, Apsis Asia Limited,
Backpacker Deals Limited, Banyan Tree Hotels & Resorts, Booking.com
(Singapore) Pte Ltd., Carlton Hotel Singapore, Cebu Pacific Air, China Eastern,
China Southern Airlines, Cleartrip, Club Mahindra, Conrad, Ctrip, Dohop,
DoubleClick Search, Dusit International, Expedia, Fiji Airways, Flexitech Solutions,
FRHI - Fairmont Raffles Hotels and Resorts, Gigya, GlobalCollect Services Asia
Pacific Pte Ltd, Google, Grab Taxi, Grand Hyatt Doha, Groupon, HappyFresh,
Homeaway, HotelQuickly, HotelsCombined, HRS, Hyatt Hotels & Resorts, iClick
Interactive Asia Limited, iFLYFlat, IHG, Indigo Airlines, InterContinental Bali
Resort, iPrice Group, Japan Airlines, Jet Airways, Jetstar Airways, Jumeirah
Group, KAYAK, Kempin Siam Co.,Ltd., Kenshoo, Klook, Knorex Pte. Ltd., Kuoni
Travel, L Hotels and Resorts and Shanti Collection, LateRooms, Limelight
Networks, Mahindra and Mahindra, Mandarin Oriental, Mantra Group, Marriott
International, Meritus Hotels & Resorts, Millennium Hotels & Resorts,
MoEngage Inc, Neos Asia Pacific Pte Ltd, Neos Ventures GmbH, Nusa Dua Beach
Hotel & Spa, NusaTrip, Oberoi Group, Okura Nikko Hotel Management, Oracle
Corporation Singapore Pte Ltd, OYO Rooms, Padhaaro, Payvision Singapore Pte
Ltd, Pearl International Hotel, Performance Horizon Group, Philippine Airlines,
Pnhk media limited, PT. Citilink Indonesia, Regal Hotels International, Resorts
World Sentosa, Revinate, roKKi, Roomorama, Saatchi & Saatchi, Samsu
Suryati, Scoot, Shangri-la, ShopStylers Sdn Bhd, Skyscanner Pte Ltd, Sofitel
Singapore Sentosa Resort & Spa / Sofitel So Singapore, Sojern, Spotify,
Starwood Hotels & Resorts , APAC, Starwood Hotels & Resorts Worldwide,
stayzilla.com, Sukosol Hotels, Switchfly, Syniverse, The Carlson Rezidor Hotel
Group, The Oberoi Group, The Ritz-Carlton Hotel Company, L.L.C., Tiger Airways,
Travelstart, Travix International, Trip Advisor, Tuniu.com, Virgin Australia
Airlines, Webqem, Wego, Wiotto, Wyndham Hotel Group, Zalora Pte Ltd, ZenRooms,
ZUJI Travel Pte Ltd.
About Worldwide Business Research
(WBR)
WBR is the
world's biggest large-scale conference company and part of the PLS group, one
of the world's leading providers of strategic business intelligence with 16
offices worldwide. Our conference divisions consistently out-perform their
industry sector competitors on the quality of the events we produce and the
relationships we nurture with both delegates and sponsors. To learn more visit www.wbresearch.com, or call us at +6567229455. You can also email us at sgwbrinfo@wbresearch.com.
