How to monetize your blog?

I am thankful and grateful for this year as the universe gave me more than I expected. For this year also, the Philippine Blogging Summit is on it's 13th year and again, I am one of the speakers on September 2, 2017 at Malcolm Theater, University of the Philippines, Diliman, Quezon City, Philippines. My topic for this year will be " Monitizing Your Blog." This actually made me realize how time flies.

When I first graced at 7th Philippine Blogging Summit 6 years ago, my talk was about " Advocacy in Blogging." I discussed on how I am using my blogs to promote my advocacy which during that time was all about Reproductive Health and Environment. Time flies, from that moment, everything changes. I met influencers and eventually became my friends and mentors until now.

When you are blogging for advocacy, you don't expect monetary compensation. I spent more. For those years, I established connections, met leaders, studied the landscape of social media and digital marketing in the Philippines and now, earning 7 digits yearly because of blogging. I realized that success does not happen overnight, you need the following to succeed in blogosphere;

1. Credibility
2. Association
3. Consistency
4. Expertise
5. Determination

Will explain more the strategies on my talk from 2PM-3:30PM on Septemeber 2, 2017. See Yeah all. Please register.

WHY EVERYONE’S EXCITED ABOUT DIGITAL TRAVEL APAC?

We are very excited here in the Philippines about the upcoming Digital Travel APAC that will happen on 26-27 of April 2017 at  Resorts World Sentosa, Singapore and will bring together 400 VPs and Directors from APAC’s leading hotels, airlines, OTAs, metasearch, cruise lines and car rentals.

WHY EVERYONE’S EXCITED ABOUT DIGITAL TRAVEL APAC:

Technology Evaluation & Benchmarking Focus Day 25 April 2017

• 70% new speakers:  amongst the 100 airlines, hotels, OTAs, Car Rentals   and Cruise Lines providing you with new insights and   new solutions to your daily challenges

• New “winner takes all” head-to-head debates:   Google vs. OTAs – Is there room for both? offsite vs.   onsite – Who really owns the customer experience?   Price vs. Loyalty - In today’s price-sensitive market,   does loyalty exist anymore? Are smartphones ready   for center stage in travel planning?

• New interactive lighting talks on China and India:   hear 4 quick fire case studies and then question the   top travel brands to discover how to succeed in the   world’s fastest growing travel markets

• From Pokémon GO to artificial intelligence and   virtual reality:   how will the rapid evolution of technology change the   way businesses and marketers gain insight?

• Brand new technology benchmarking pre day:   This highly interactive pre day workshop has been   specifically created to give you an unbeatable, time-  saving opportunity to meet and compare the leading   technology platforms in one afternoon of networking   alongside your peers • Finding the next big disruptor:   join our digital travel dragons and evaluate the latest   innovations as start-up companies pitch their tech in a   bid to win first place.

Please Note: For questions about group discounts, please contact wbrinfo@wbresearch.com or +65 6722 9455

Digital Travel APAC: Most Senior Level E- Commerce and Digital Event For Travel

On April 25 to 27, 2017, Digital Travel APAC 2017 will be launched once again at Resorts World sentosa, Singapore to give more information about the Digital and E- Commerce landscape not only in Asia but globally with the slogan,  “Transforming Digital Travel. Together. The organizers are expecting more companies are going to participate with senior level and top management as attendees.  This conference is tag as the APAC's most senior-level eCommerce & Digital Event for Travel.

These will be the highlights so far;

·         70% new speakers: amongst the 100 thought leaders providing you with new insights and new solutions to your daily challenges

·         Dedicated in-depth tracks for Directors and VPs of eCommerce and Digital Marketing: so whether it’s conversion and retention or owning the customer lifecycle that you’re interested in, we’ve got you covered for the full 2 days

·         New learning formats that give you the detail you crave: forget about sitting in front of presentations and panels all day – you’ll be regularly immersed in intense, small working groups to uncover practical solutions to your day-to-day pain points

·         New “winner takes all” head-to-head debates: offsite vs. onsite – Who really owns the customer experience? Price vs. Loyalty - In today’s price-sensitive market, does loyalty exist anymore? Are smartphones ready for centre stage in travel planning?

·         New interactive lighting talks on China and India: what are the critical success factors for succeeding in the worlds fastest growing travel markets?

·         New interactive case studies: including, how can you combat pricing competition? How can you extract actionable intelligence on every consumer? How can you cater to your local clients to increase sales, reduce risk and build trust? How to own both the front and back end of the customer relationship

·         From Pokémon GO to artificial intelligence and virtual reality: how will the rapid evolution of technology change the way businesses and marketers gain insight?

·         Finding the next big disruptor: join our digital travel dragons and assess the latest innovations as start-up companies pitch their tech in a bid to win first place

For more information, please check this link http://bit.ly/2e3mTxK

Hewlett Packard Enterprise joins Asia Digital Marketing Expo 2016 by Mikel Yaw

Emmanuel Mendoza is the Hewlett Packard Enterprise Director for Application Services Global Delivery Philippines & South Pacific and  joined HP in 2006 and has over 33 years of Organizational Management, Application Management, Consulting, and IT Project Management experience. Noel provides overall management of the company’s operations, and leads HP’s Global Delivery hubs across the Philippines and South Pacific, which specializes in Application Managed Services, Application Integration and Development, Enterprise Application, Information Management & Analytics, Mobility and Cloud Technologies. Noel’s leadership has resulted in exponential growth in the team (from 450 to over 3500) during his tenure and driving expansion plans for the business. He has led the HP GD Center which won the Best Non-Voice Excellence 2011 and the Best Quality Program Categories in the 2012 and 2013, and Best Innovation Programs for 2013 in the International ICT Awards. Noel has also been in the board of Directors and Advisory Boards for schools and Industry Associations’ such as Philippine Software Industry Association, Asia Pacific College.

Noel also brings a strong management style that is founded on trust, collaboration, and leadership development. Further, Noel brings a passion for growing IT talent and contributing to the progress and competitiveness of the IT/BPO industry in the Philippines.

In his previous role in IBM, Noel was responsible for the entire Global Services Delivery Center in Manila comprising 320 software professionals and technology consultants in the Philippines. He was responsible for conceptualizing, planning, and launching the Delivery Center to support IBM Global Resource initiatives.

Noel will be one of the speakers under the topic: "Breaking down the challenges of running a business that is ‘Multi-Country’: How can you successfully expand across the region by using the right technology?"

Reserve your slot now. Limited seats are available as of today. Registration fee is Php 4,000.00 with elegant lunch and snacks. Deposit your fee to TAG Media and Public Relations, BPI Account # 1680 0010 29. For inquiries and registration E: www.asiadigitalmarketing.ph M: 09166299381

Presented by TAG Media and Public Relations to promote the ASEAN region as a premier business destination. The conference serves as a hub for networking and spreading of ideas that help top management overseeing enterprises across the Asia Pacific region. Speakers are experts and leaders in their industries and engaged in momentous pursuits of significance to the ASEAN region. Attendees are senior leaders, high-ranking government officials and journalists covering the event.

eTail Asia in Singapore

Just recently, The eTail event in Singapore at Marina Bay Sands was attended by the best speakers and operators from different countries. Agenda is to bring all like minded individuals to understand the fundamentals of e- commerce to drive traffic, increase conversion and develop the best mobile and social media strategies with different attendees from Lazada, Fossil, Flipkart, Recmart, Luxola, Zalora, Uber and more.

The Tribune Post and DZME 1530 Team at eTail Asia Event

The event was announce also in our radio show " Let's talk about career"under DZME 1530 with 80,000 listeners and can be watched online.

A lot of exhibitors showed their products and services and sharing the effectiveness of being in the e- commerce industries today. eTail Asia is actually the leading platform in Asia to help online retailers discover, develop and implement strategies that will help build a successful e- commerce business.

The Main conference tackled different topics and as the following  and started it with the opening remarks of the CEO and co founder of Leanplum. Topics as follows;

• Accelerating your e- commerce growth strategies
• How to engage and acquire the new digital native customer with content marketing
• Unlocking new revenue streams for the e- commerce ecosystem: Opportunities for eTailers, Tetailers, 3PLs, CPGs and online sellers
• The convergence of online and offline: Creating a marketing strategy that combines the best of both to enhance your customer's experience
• Personalizing the customer journey to increase conversion
• How can you reach and acquire quality users with solid marketing strategies?

• Digital Wallet enablement
• How to personalize and reach your customers across multiple touch points to present a consistent brand image and increase turnover
• Improving customer experience on and off the website- how can you achieve higher customer satisfaction and retention.
• Rolling out the perfect mobile strategy
• Customer Loyalty: the infinite purchase path- How can you better engage with your customers beyond the final conversion?
• Creating compelling customer experience
• How to ensure that your customer is being delivered the right product at the right time
• data Journalism: The love child of big data and content marketing
• Rolling out the big mobile strategy
• Investing in end to end logistics: How can you enhance your customer's experience?
• Evaluating the long term profitability of a market with over 150 million active internet users
• Digital transformation for Nespresso: The challenge of decentralizing e- commerce operations from HQ to Markets.

The event was successful with more than 500 attendees based on our attendance. The event attracted all the leading retailers and senior level decision makers on the e- commerce industries who are really looking for knowledge and connection to enhance their business. - Mikel Yaw

------------------------------------------------------------------

Next Event: Digital Apac- Singapore
Competition amongst travel companies online is hotter than ever. As a result, they are paying close attention to how to sell more online, and how digital communications can help them to win, and retain, new customers. In this new digital environment the most successful retailers will be the ones who leverage their business intelligence to build long-lasting relationships with their customers. 

This report is designed to offer an industry benchmark on how travel companies are responding to the expansion of travel retail online. It reveals key challenges, strategies and priorities faced by the industry, and demonstrates some of the solutions available. During the research phase for this report, the team behind the Digital Travel conference surveyed senior travel retail executives across the sector with job titles including: Vice President, Director E-Commerce, Vice President Marketing and Director Digital Marketing. 

The report seeks to answer questions such as Travel companies’ biggest challenges in 2015; Data Analytics- is it working effectively for travel companies?; Booking online, what is working, and what needs improvement?; How effective use of your data could transform your travel business and much more. The rest of the report can be found on http://digitaltravelapac.wbresearch.com/.

The research was conducted as part of the Digital Travel APAC conference to be held 12-14 April 2016 at the Amara Sanctuary at Sentosa, Singapore.

With an attendance of over 200 senior representatives from Asia’s APAC’s leading hotels, airlines and OTAs Digital Travel Summit APAC is the ONLY VP and Director level eCommerce and digital event for, focusing on how to personalise your customer engagement, leverage data analytics, capitalise on mobile and optimise your eCommerce platforms.

"I think you guys nailed the content mix perfectly - I came away very impressed by the show..." comments John Caine, VP, Marketing, Priceline.com

For more information about the event, visit http://digitaltravelapac.wbresearch.com/ or follow @digitaltravelap

The conference is supported by companies like Accenture, AccorHotels, ADARA, Adara Media, Adlift, AdLift, Inc., Adobe, Agoda, Air Asia, Air Mauritius, Air New Zealand, AirAsia Berhad, Airbnb, Appier, AppsFlyer, Apsis Asia Limited, Backpacker Deals Limited, Banyan Tree Hotels & Resorts, Booking.com (Singapore) Pte Ltd., Carlton Hotel Singapore, Cebu Pacific Air, China Eastern, China Southern Airlines, Cleartrip, Club Mahindra, Conrad, Ctrip, Dohop, DoubleClick Search, Dusit International, Expedia, Fiji Airways, Flexitech Solutions, FRHI - Fairmont Raffles Hotels and Resorts, Gigya, GlobalCollect Services Asia Pacific Pte Ltd, Google, Grab Taxi, Grand Hyatt Doha, Groupon, HappyFresh, Homeaway, HotelQuickly, HotelsCombined, HRS, Hyatt Hotels & Resorts, iClick Interactive Asia Limited, iFLYFlat, IHG, Indigo Airlines, InterContinental Bali Resort, iPrice Group, Japan Airlines, Jet Airways, Jetstar Airways, Jumeirah Group, KAYAK, Kempin Siam Co.,Ltd., Kenshoo, Klook, Knorex Pte. Ltd., Kuoni Travel, L Hotels and Resorts and Shanti Collection, LateRooms, Limelight Networks, Mahindra and Mahindra, Mandarin Oriental, Mantra Group, Marriott International, Meritus Hotels & Resorts, Millennium Hotels & Resorts, MoEngage Inc, Neos Asia Pacific Pte Ltd, Neos Ventures GmbH, Nusa Dua Beach Hotel & Spa, NusaTrip, Oberoi Group, Okura Nikko Hotel Management, Oracle Corporation Singapore Pte Ltd, OYO Rooms, Padhaaro, Payvision Singapore Pte Ltd, Pearl International Hotel, Performance Horizon Group, Philippine Airlines, Pnhk media limited, PT. Citilink Indonesia, Regal Hotels International, Resorts World Sentosa, Revinate, roKKi, Roomorama, Saatchi & Saatchi, Samsu Suryati, Scoot, Shangri-la, ShopStylers Sdn Bhd, Skyscanner Pte Ltd, Sofitel Singapore Sentosa Resort & Spa / Sofitel So Singapore, Sojern, Spotify, Starwood Hotels & Resorts , APAC, Starwood Hotels & Resorts Worldwide, stayzilla.com, Sukosol Hotels, Switchfly, Syniverse, The Carlson Rezidor Hotel Group, The Oberoi Group, The Ritz-Carlton Hotel Company, L.L.C., Tiger Airways, Travelstart, Travix International, Trip Advisor, Tuniu.com, Virgin Australia Airlines, Webqem, Wego, Wiotto, Wyndham Hotel Group, Zalora Pte Ltd, ZenRooms, ZUJI Travel Pte Ltd.

About Worldwide Business Research (WBR)

WBR is the world's biggest large-scale conference company and part of the PLS group, one of the world's leading providers of strategic business intelligence with 16 offices worldwide. Our conference divisions consistently out-perform their industry sector competitors on the quality of the events we produce and the relationships we nurture with both delegates and sponsors. To learn more visit www.wbresearch.com, or call us at +6567229455. You can also email us at sgwbrinfo@wbresearch.com.